1. “Covered Pageviews with watched videos”
Grey line shows how many pages have been shown with videos during particular day.
Green line tracks how many videos of those have been watched by shoppers. Numbers on the green line divided on the numbers in the grey line make “engagement rate”, % of watched videos from those shown.
2. “Engagement rate”
Percent of videos that have been watched from those that have been shown. When engagement rate is over 10%, then it is really good. Bigger engagement drives more sales.